Why It’s Worth Hiring a Copywriter

Why it's worth hiring a copy writer - content writer

Content writing is a constant need when running a business today. Blog posts, social media posts, newsletters, etc, all need to be updated regularly and you may be near the tipping point of trying to do it by yourself or keep it in-house. But you may also be wondering if it’s worth the investment to […]

Why Does a Business Need to Blog?

Why Blog - message artist creative group

You’ve got your website, you’re on social media, why do you need a blog, too?  Because a blog provides SO MANY OPPORTUNITIES to connect with your customers/clients and achieve your business goals. Blogs have come a long way. They are now an important content marketing strategy for businesses of all sizes. When executed with purpose […]

Is Your Website Healthy & Effective?

healthy website must haves - blog header

Websites are one of the best marketing tools we have in our tool box when it comes to telling the world — and more importantly, our customers — what we have to offer. Yet we often forget to give them the regular attention they need so they can do their crucial job of serving our […]

How to Create Your 2022 Content Marketing Plan

New Year New Marketing plan

It’s the New Year and you have big ideas for WHAT you want to achieve in your business in 2022. You know a good content marketing plan can help you achieve your business goals, but you may not know exactly HOW you’re going to get it all done … or maybe you’re not even sure […]

Assess Your 2021 Marketing Strategy

Assess Your 2021 Marketing Strategy

Ask yourself, did your marketing strategies and efforts pay off this year? Did they bring you more and new customers and good a return on your investment (ROI)? You can’t create the RIGHT marketing plan for next year UNTIL you assess the effectiveness of this year’s strategies. Does Your Marketing Measure Up? The way to […]