Archive for June, 2017

Marketing Messaging — the Foundation of Your Brand

  What is Marketing Messaging? It’s the Foundation of Your Brand. Marketing messaging is the foundation of your brand and informs your all your marketing decisions and efforts. Ideally, it comes BEFORE anything else gets created: Before your logo. Before your business cards. Before your website. Before creating promotional campaigns. Before you spend a dime or waste a minute on marketing that…

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Entrepreneurs! Create Your Entrepreneurial Support Team

  When You Have to Wear a Lot (ALL) of the Hats! When you’re an entrepreneur the question of who we spend our time with and who we delegate tasks to is crucial. We have all experienced working with a challenging or negative coworker, employee, or vendor. It makes the experience pretty miserable and a LOT harder than it needs to be. If…

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